Augmented Reality Experience Celebrates Kentucky’s Black History with Interactive Trailblazers Initiative

Louisville, Kentucky – A new augmented reality experience is honoring 19 significant figures in Kentucky’s Black history, enabling visitors to interact with history through their smartphones. The initiative, known as the Kentucky Black Trailblazers Experience, allows individuals to scan QR codes at various historical markers, launching video testimonies from icons such as legendary jockey Oliver Lewis, boxing champion Muhammad Ali, civil rights leader Whitney Young Jr., and the celebrated Harlem Hellfighters.

Unveiled in July, the project aims to recognize the contributions of these historical figures, many of whose stories have been overlooked in traditional history narratives. Each video, aimed at providing biographical insights, lasts only a few minutes, making the history accessible and engaging for all ages. For example, the video about the Harlem Hellfighters, an all-Black regiment from World War I, recounts their unique role in fighting against segregation, as well as their cultural contributions, such as introducing jazz music to France during their service.

Launched by ShelbyKY Tourism President & CEO Janette Marson, the project was made possible by over $1 million in federal tourism grants. Marson expressed enthusiasm for the collaborative effort that brought this project to life, stating, “We are thrilled to introduce the Kentucky Black Trailblazers Experience, an initiative aimed at honoring and preserving the extraordinary contributions and stories of our local heroes.”

The Nashville-based Tactic Studio collaborated on this venture, known for their innovative work with interactive wine labels. Their partnership allowed for the creation of a more comprehensive experience that spans six Kentucky counties, including Louisville, Bardstown, Shelbyville, and others. With the project’s launch, officials report that thousands have engaged with the augmented reality features.

Although discussions on potential expansions of the project have not yet begun, plans are in place to keep the initiative alive beyond its initial presentation. Marson emphasized the necessity of broader exploration into Black history in the region, indicating a desire for the project to serve as a springboard for further educational endeavors.

This innovative approach to historical education contrasts with other local projects, such as Lexington’s “I Was Here” and Louisville’s “Footprints Through Time,” which also focus on raising awareness about the complex histories connected to slavery and racial equality. However, the Kentucky Black Trailblazers Experience distinguishes itself by offering a wider geographical scope and a rich roster of distinguished individuals.

The experiences are freely accessible to visitors, marking a significant step in utilizing technology to engage the public with essential stories from the past. As the project progresses, local tourism officials remain optimistic about drawing greater interest in Black history and creating lasting connections to Kentucky’s cultural heritage.